Email marketing is one of the most effective ways that businesses such as yours can communicate with clients and prospects. However, if you’re spending hours crafting emails for every customer or sending generic email blasts, then you may not efficiently and effectively achieve the results you want.
The COVID-19 pandemic pushed many businesses to embrace a work from home setup. However, one of the challenges managers faced was checking the productivity of each employee. Monitoring employees online is a good way of tracking the productivity of a remote workforce.
According to Wyzowl’s 2022 State of Video Marketing Report, 86% of businesses use video as a marketing tool. If you’re not using videos as part of your marketing strategy, you’re missing out on a huge opportunity. In this blog post, we’ll discuss seven types of video content that can help boost your marketing campaigns and attract more customers.
Two-factor authentication and two-step authentication are both vital for data security. But what’s the difference between them? Is one authentication process better than the other for your business? In this blog post, we will break down the differences between two-factor authentication and two-step authentication to help you decide which is more suitable for your needs.
Customer data is one of the most valuable resources in business today. It helps companies better understand their clients’ needs and interests. However, before companies collect, use, and generate revenue from customer data, they must ensure compliance with data protection laws.
In today’s world, it’s important for organizations to take their cybersecurity measures seriously to avoid cyberattacks and data breaches. A good way for companies to keep their security up to date and compliant is to conduct regular IT security audits.
Where you store your company’s data backups is vital to the success of your business continuity strategy. There are various storage media to choose from, but if you value flexibility and convenience, then you should look no further than cloud storage.
Without technology, businesses cannot compete and succeed. But with the advancement in technology comes the ever-constant threat of hackers and cybercriminals. That’s why small- and mid-sized businesses (SMBs) need to protect themselves with robust cybersecurity solutions managed by reputable managed IT services providers (MSPs).
The numbers
Through the years, the number of SMBs falling victim to cyberattacks has drastically increased.
Data dashboards have become increasingly popular for businesses. These data visualization tools give you an overview of how your business is performing, and they cater to a wide variety of users, from marketing staff to project managers. Let’s take a look at how dashboards can support your business activities.
Though fileless malware has been around much longer, it only became a mainstream method of cyberattack in 2017. With fileless malware, cybercriminals are able to use legitimate tools and services, such as existing software, applications, and authorized protocols, to carry out malicious activities like unauthorized data retrieval or data damage.
