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The 5 most common data backup solutions

For any business, data is more than just information; it’s an invaluable asset that drives decision-making and strategy. Losing data can result in massive setbacks and even threaten the very existence of your organization. This is where data backup solutions come into play — they provide a way to securely store and retrieve important data in case of system failures, human error, or cyberattacks.

Are your passwords strong enough?

While there are many security measures one can take, the most basic but also crucial step in protecting your online presence involves creating strong passwords. However, many people still don’t know what specifically constitutes a strong and secure password.

How email automation can benefit your business

Email marketing is an effective way to reach your target audience and promote your business. But if you’re not automating your email campaigns, you’re missing out on a lot of potential benefits.

What is email automation?

Email automation is a tool that allows businesses to automatically send relevant and personalized emails to subscribers at predetermined instances based on specific triggers or criteria.

What to consider when choosing a VPN solution

Everyone from cybercriminals to government agencies can attempt to monitor and access your data on the internet. To protect yourself, you need a virtual private network (VPN), which encrypts data sent from your computer to the internet. However, not all VPNs are created equal.

How to engage audiences through video content

Video marketing has emerged as a powerful strategy for promoting brands, services, and products and achieving various goals, such as driving sales, increasing social media engagement, boosting website traffic, collecting email signups, and enhancing customer service.

Important cybersecurity terms every business owner should know

As technology advances, so do the risks associated with cyberthreats. Understanding basic cybersecurity terms is essential for business owners to protect their assets, data, and reputation. In the following sections, we’ll explore key cybersecurity terms and concepts that every business owner should be familiar with.