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Business intelligence is about to get easier

For some owners, business intelligence is the bane of their business. Staring at complex charts and graphs and trying to make sense out of them can be a major headache. But what if there was a way to simplify your data even more? Believe it or not, it is a possibility. And here’s how one […]

Better understanding social media’s value

Are you confused on just how to measure the value of your company’s social media? Don’t worry about it because you are not alone. While there is a lot of information out there in regards to the subject, it is something that experts still don’t necessarily agree on. This has made it difficult for businesses, […]

5 tips for YouTube marketing

There’s more to social media marketing than using Facebook, Twitter, and LinkedIn. YouTube has rapidly grown from a small video sharing website for amateurs to the largest online video platform in the world. It offers an incredible opportunity for businesses to reach out to their current and potential clients through personalized, engaging videos. Are you […]

Google Analytics metrics you need to know

Analytical software is an indispensable tool for any businesses; it helps you understand how well your website is performing and how do you stack up against your competition. Many companies turn to Google Analytics as a means of tracking and monitoring their site’s statistics. But when you’re faced with analyzing so many complicated statistics and […]

Power outages can derail business continuity

Even a single second of downtime at your business can cause a ripple effect that sees operations become unhinged. While most Business Continuity Plans (BCPs) take into account longer power outages, short ones can be just as dangerous to your company. It is important that you and your employees be prepared should a power outage […]

Chimera ransomware: what to know

You are probably already familiar with ransomware, one of the nastier forms of malicious software that does the rounds every now and again, but what you may not already be acquainted with is a ransomware program called Chimera. Only recently discovered, Chimera’s creators have taken the already unpleasant ransomware program’s scare tactics to the next […]

Potential IT security issues in 2016

As a small or medium-sized business owner or manager, it’s only to be expected that you want to keep your company safe from cyber attacks and hacking attempts. But how much do you really know about online safety? With massive corporations such as Sony falling victim to attack, cyber security has never been more in […]

Using big data to increase profit

Pushing the envelope, thinking outside the box, keeping someone in the loop. All of these phrases, and countless more, have had their turn in the corporate spotlight. Thankfully now, in most working environments, they have been consigned to history. However, one buzzword is making the rounds at the moment and – unlike some of its […]

Adding value to a business with data

It’s one thing to look at and collect your business’s data, but how do you actually go about turning that wealth of information into something meaningful you can use as a force to propel your organization on to bigger and better things? Data mining can be a daunting task, and may well make a regular […]